Meet your team
Your discovery call · Start here

Before we meet,
get to know us.

A welcome from our founder, Farren Brown, and an introduction to the team behind your coaching. Take a few minutes to watch, meet the coaches, and get ready for your call.

Your confirmation email has your appointment details and meeting link. Your call may be with Farren or another member of our team.

A welcome from Farren

The practice. The people.
The work ahead.

Coach Farren Brown · Founder, Wesnoski Coaching · 4 minutes 35 seconds

Meet the team

One coach walking with you.
A team behind your progress.

Meet Farren and Jimmy. Different backgrounds, one shared coaching method.

Farren Brown
Head Coach and Founder

Farren Brown

15 years in the work. 500+ clients coached. Built the MARCH Method after his wife's Hashimoto's diagnosis came back with "your labs look normal" from every doctor she saw. That gap between what the labs read and what her body was doing became the practice.

He reads every client's bloodwork personally, builds every protocol, and signs off on every case before it ships. He doesn't diagnose or prescribe. He works alongside the medical team, not around it.

AFAA Level 1 Health Coach NASM Certified Langley, BC
Meet Farren
Jimmy Baydoun
Coach, Autoimmune Focus

Jimmy Baydoun

10+ years in the work. 500+ clients coached. Competitive bodybuilder who did everything by the book and still watched his health collapse. Ulcerative colitis diagnosis. Conventional medicine gave him symptom management and no answers.

He traced the root into his gut, ran the protocol, and put UC into full remission. Now he coaches people who have done everything right and still hit the wall, finding why the body is stuck and rebuilding around it.

B.S. Nutrition Scooby U Certified US-based
Meet Jimmy

You'll work with one coach and the whole team.

Your designated coach is placed by our Client Success Director based on your location and case shape. That coach walks with you through the day-to-day work. Your check-ins, your protocol adjustments, your questions between calls.

Farren reviews every protocol before it ships. Jimmy brings case-specific experience in autoimmune and gut health. Every plan runs the MARCH Method.

One coach walking with you. A team behind your progress.

Who we built this for

Most of the men and women
we work with arrive somewhere similar.

Tired in a way that sleep doesn't fix. Carrying a body that doesn't feel like theirs anymore. Told by more than one doctor that everything looks normal while everything feels off.

Hashimoto's. Perimenopause. Postpartum recovery. Autoimmune patterns. Low testosterone. Gut chaos that nobody could name. Fatigue and inflammation that don't show up clearly on any single test.

The gap between what your labs read and what your body knows is real. It is where most people get lost. And it is what we built this practice to close.

If any of that sounds like you, you are in the right place.

The Standard

You stop being
the patient.
You become the person
leading their own biology.

Most people show up to a coach hoping someone will finally tell them what is wrong. The people we work with show up ready to take responsibility for their body, their data, and the standard they hold themselves to from here forward.

That is the shift. That is where the real change actually starts.

The Sequence

Five phases.
In the order biology demands.

Each phase has a job, a way it feels when you are in it, and a clear set of signals that tell us you are ready to move forward. Nothing skipped. Nothing rushed.

M

Mitochondria

Energy. The floor.

The energy floor underneath every cell in your body. If your cells cannot make power, nothing layered on top of that has fuel to actually work. We begin here.

What this looks like

Tired after a full night's sleep. Foggy mornings. Caffeine dependence. Afternoon crash. Cold hands and feet. That feeling of never being fully online.

How we know you're ready

Morning energy stable without caffeine. Body temperature steady. Sleep deep. Recovery back. Resting heart rate dropping into a healthy floor.

A

Absorption & Detox

Gut. Liver. Bile flow.

Your gut, your liver, the bile flow that clears your hormones and your toxins. You cannot supplement your way out of poor absorption. We restore this second.

What this looks like

Bloating that does not quit. Irregular digestion. Reflux. Food sensitivities expanding. Skin breakouts. Brain fog after meals. A body that does not trust food anymore.

How we know you're ready

Clean daily bowel movements. Bloating gone. Food tolerance expanding. Skin clearing. Energy steady through meals instead of crashing after them.

R

Resilience

Stress. Cortisol. Inflammation.

Your nervous system, your cortisol rhythm, your inflammation load. Most people who arrive here have lived in survival mode for years. We let your body come out of it so it has the bandwidth to rebuild instead of just hold.

What this looks like

Wired but tired. 3 AM wake-ups. Anxiety that was not always there. Racing heart at rest. Irritability you cannot explain. A body that forgot how to relax.

How we know you're ready

Cortisol pattern normalizing. Sleeping through the night. HRV climbing. Day-to-day stress survivable again. The nervous system no longer braced.

C

Cycle & Signal

Hormones. Thyroid. Fertility.

Hormones, thyroid, fertility, the entire endocrine system, in men and women both. This is where most other coaching tries to start. We start here only once the foundation underneath is stable, because anything we layer on a broken floor comes undone.

What this looks like

Irregular or missing cycles. PMS that takes you out. Thyroid signal still low on medication. Low libido. Hormonal weight gain. Mood swings. Low drive in men. The body sending signals it cannot finish.

How we know you're ready

Cycle rhythm returning. Thyroid panel improving across all four markers. Mood stabilizing. Libido coming back. Hormone work landing because the floor finally holds it.

H

Healthspan & Strength

Build. Periodize. Hold.

Body composition. Lean tissue. Energy. Longevity. The natural consequence of the system underneath finally working. Not the goal. The result.

What this looks like

Recovery faster. Training enjoyable again. Body responding to load. Composition shifting without restriction. The body you remember, with the wisdom you have now.

What this phase is

The phase you stay in. We periodize training, refine nutrition, and you hold the rebuild you earned through everything underneath.

Why one phase at a time

We don't throw the
kitchen sink at your body.

Most of the people who arrive here have already been getting the kitchen sink thrown at them. A supplement here, a training plan there, hormones, peptides, meal plans, all stacked on a foundation that was never built to hold them. Almost none of it lands.

We work one phase at a time so you can actually see the wins, feel the shifts, and know the work is moving you forward. Wins along the way build the trust that sustains the long road.

"Real change is built on wins that compound, not pressure that piles up."

Inside your coaching

Your plan. Your coach.
Right there with you.

Nutrition, training, daily habits and a direct conversation with your coach. The Wesnoski Coaching app keeps the day-to-day work together.

01 / Your day

Know what’s next.

Your dashboard brings today’s tasks, check-ins and messages into view.

Sample Wesnoski Coaching home screen with daily tasks, check-in and messages
02 / Your plan

Make it practical.

Foods, portions and daily instructions, together in your nutrition plan.

Sample nutrition plan inside the Wesnoski Coaching app
03 / Your coach

Keep the conversation going.

Ask questions and share what’s changing between your check-ins.

Sample direct conversation with a coach in the Wesnoski Coaching app

Sample screens from our app. Your plan is built around you.

Explore the coaching app
Full North American Coverage

Testing and hormone support,
on both sides of the border.

Two things most functional practices cannot offer. We built the infrastructure so you never fall through the cracks.

Canada

Private lab testing partnership

Direct partnership with a private Canadian testing provider. Comprehensive functional panels ordered directly through our system, drawn in-country, results back to us on the same doctrine.

This is unheard of in the space up here. Most Canadian clients have had to work around a public system that will not run the panels we need. That workaround is over.

United States

Hormone replacement partnerships

For US clients who need medical involvement on the hormone side, we work directly with vetted HRT clinics. TRT, female HRT, peptide protocols routed through legitimate medical infrastructure while we run the surrounding functional work.

Marek Health Defy Medical Hone Health
Receipts

What this looks like
when it actually works.

Two clients. Two cases. Same method.

Melissa, 46
Perimenopause on top of decades of high-output competition. HRT was not enough. Went backwards on a previous coach for four months before finding us.
Tap for sound
HRV 19 → 75
RHR 60s → 40s
Cycle returned
Scott, 51
Hospitalized in March. 25 to 30 bowel movements in 3 days. Labs came back "normal." Nobody had answers.
Tap for sound
1-2 BMs / day
Mood back
Best in years
When we connect

What to expect
on the call.

A few things to know going in so you arrive ready.

Before you join

  • Check the date, time and time zone in your confirmation email.
  • Keep your meeting link handy and join from somewhere quiet.
  • Bring your questions and think about what you most want help with.
  • Need to change your booking? Reply to your confirmation email.
1

The call is with our team

You will meet with the team member assigned to your booking. Together, you will talk through what brought you here, what you want help with, and whether our coaching is the right next step.

2

Bloodwork is not reviewed on this call

That conversation happens after you become a client, during your intake and the onboarding call with your coach directly. The call you booked is for you to be heard, and for us to make sure this is the right next step.

3

Most of the time will be about you

Your body. Your history. What brought you here. What has not worked. There will be questions that go a little deeper than what you might be used to, not to test you, but because those questions are usually where the rebuild actually starts.

4

Come honest, not polished

There is no script you need to bring. No perfect version of yourself to perform as. Even if the honest answer is "I don't know yet," that is a real answer and a fine place to start from.

However you are arriving is welcome here. Tired. Skeptical. Hopeful. Half in, half out. All of it is okay.

One last thing

The work is slow.
The right work usually is.

We are not selling you a 30-day transformation. We are offering a structured rebuild of the system underneath everything you have been carrying.

If that is the work you have been looking for, our team is ready to meet you. Your designated coach will walk with you through the work that follows.

See you soon. The Wesnoski Coaching team